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TXTImpact has released its 2025 State of Business SMS Adoption Report, a landmark 15-year study examining how U.S. companies are using SMS tools to communicate with customers, employees, and stakeholders.
The study reveals a 300% increase in overall SMS adoption since 2013, with healthcare usage alone surging by 400% over the last five years. Today, 60% of U.S. businesses rely on two or more SMS features, including appointment reminders, secure logins, alerts, and marketing campaigns.
Key findings highlight how SMS has evolved from a simple messaging channel into a multi-functional business asset. Across industries such as legal, healthcare, finance, logistics, nonprofits, and education, organizations are using SMS for mission-critical communication due to its unmatched reliability, speed, and 98% open rates.
The report also underscores how automation, compliance, and AI are shaping the next wave of SMS adoption. Businesses are increasingly integrating SMS into workflows for two-way communication, interactive surveys, secure authentication, and real-time customer support. Analysts predict that AI-generated content, RCS, and hybrid voice-SMS interfaces will define the future of enterprise communication.
“Over the last 15 years, SMS has transformed from a simple text delivery tool into a strategic business asset,” said Sandeep Gulyani, Founder of TXTImpact. “In 2025, businesses are no longer asking if they should use SMS, but how to integrate it across departments to improve ROI, engagement, and security.”
The report concludes that SMS continues to be one of the most dependable and scalable communication tools for U.S. organizations, providing a foundation for customer engagement, compliance, and digital transformation in the years ahead.
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Image provided courtesy of TXTImpact 2025 Industry Report
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About TXTImpact
Founded in 2006, TXTImpact is a U.S.-based SMS marketing and communications platform helping businesses, nonprofits, schools, and government organizations improve communication with text messaging. TXTImpact provides a full suite of tools, including bulk SMS, two-way messaging, mass texting, SMS surveys, SMS APIs, and automation features. The platform is fully compliant with TCPA, GDPR, HIPAA, and 10DLC regulations, ensuring secure and reliable communication across industries.
For further information, media assets, or to access the full 2025 State of Business SMS Adoption Report, please visit: https://www.txtimpact.com/blog/sms-tools-usage-report
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