53% of marketers cite SMS as a top revenue-driving channel. DesignRush spoke with Nakul Narayan of Attentive to learn about the potential of SMS marketing.
MIAMI, June 16, 2023 /PRNewswire-PRWeb/ — According to an Attentive survey, 53% of marketers place SMS among the top three revenue-driving channels. This is why 52% of them are planning to increase their budget for SMS marketing in 2023.
DesignRush, a B2B marketplace connecting businesses with agencies, interviewed Nakul Narayan, the Chief Product Officer of Attentive, to learn more about SMS marketing, as a key strategy to leverage for driving profit.
Interview highlights include:
Why text marketing became a popular sales channel during the COVID-19 pandemic and why brands should invest in it
How businesses can leverage personalization in text marketing campaigns
How successful brands like Anastasia Beverly Hills use this marketing solution
The best tips to use for effective text marketing
How Attentive leverages AI as part of the company's expansion strategy
How AI is shaping the future of SMS marketing
The most exciting opportunities and trends in text marketing
Get to know these and more in the full Spotlight interview.
About DesignRush:
DesignRush.com is a B2B marketplace connecting businesses with agencies through expert reviews and agency ranking lists, awards, knowledge resources, and personalized agency recommendations for vetted projects.
Media Contact
Maja Skokleska, DesignRush, 8008565417, [email protected]
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