Mapp, the leading international provider of insight-led customer experience solutions, has today announced the latest addition to the Mapp Cloud – Mapp AI Assistant, designed to enhance and automate marketers’ cross-channel campaigns.
Mapp has always been committed to simplifying the marketing landscape by helping marketers in identifying opportunities, analyzing data, and extracting valuable insights. The 2020 launch of Mapp’s Insight-led Customer Experience was a breakthrough, unifying data extraction and campaign orchestration in a way that led to 540% ROI over three years for Mapp’s customers*.
Steve Warren, CEO of Mapp says, “We’re committed to enhancing and simplifying the marketer’s experience. With Mapp AI Assistant, we’re introducing our customers to AI tools that support more informed decisions and contribute to the success of their marketing efforts. This represents a step forward in our journey towards an AI-empowered future in marketing.”
In the latest enhancement to Mapp Cloud, Mapp AI Assistant offers marketers AI-driven support with opportunity and anomaly identification, content and segmentation creation, and even predictive analysis for optimizing campaign delivery.
Key Features Include:
Eric Lubow, CPTO of Mapp adds: “The Mapp AI Assistant marks a new milestone in the evolution of AI integration within our platform, reflecting our vision for more intelligent and streamlined marketing. Our technology is designed to bring improvements that matter, helping marketers navigate the evolving landscape with more effective tools.”
Mapp AI Assistant stands as a testament to Mapp’s commitment to innovation and enhancement. With its robust AI capabilities, Mapp is set to redefine the future of marketing, supporting businesses in delivering unique customer experiences.
To discover more about how Mapp AI Assistant can transform your marketing, and to find out about more updates and improvements from Mapp visit: Mapp AI Assistant – Mapp
For more such updates, follow us on Google News Martech News


Subscribe to our Newsletter
Copyright © 2023 Martech Cube. All Rights Reserved. Privacy Policy

source