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Sinch (OTC: CLCMF) announced on December 18, 2025 that Today’s Sober Women, a U.S. nonprofit, selected Sinch SimpleTexting to deliver trauma‑informed, therapist‑led two‑way SMS support during the holiday season.
The Recovery Help Texts program sends weekly therapist-created messages offering encouragement, coping strategies, and grounding, while enabling recipients to reply and receive timely reassurance and referrals to local services such as housing and food assistance. Over the past year, Sinch helped spark thousands of private one-to-one conversations intended to identify crises and connect women to essential resources.
ATLANTA, Dec. 18, 2025 /PRNewswire/ — Sinch AB (publ) (XSTO: SINCH), today announced that Today’s Sober Women, a U.S. based nonprofit, selected Sinch’s messaging platform to provide trauma informed text support to women navigating sobriety and recovery, a need that becomes especially important during the holiday season.
Through its Recovery Help Texts program, Today’s Sober Women uses Sinch SimpleTexting to deliver therapist led, two-way SMS messages that offer encouragement, grounding, and connection beyond traditional meetings. Over the past year, Sinch has sparked thousands of private, one-to-one conversations built on trust, safety, and care.
“We’re proud to support Today’s Sober Women throughout the holiday season, helping ensure that messages of care continue uninterrupted at a time when support matters most,” said Julia Fraser, EVP of the Americas at Sinch. “When recovery can feel especially fragile, these messages become more than communication, they become a lifeline.”
“We are not just pushing out messages,” said Bridget Garrelts, LCPC, CADC, Co-Founder & Executive Director at Today’s Sober Women.  “We also want to receive messages so we can have a real connection with the women we are texting. Two-way communication was essential for us, and it was something that stood out about Sinch SimpleTexting. It allows us to show up for women in a way that feels personal, safe, and human.”
Each week, therapist-created messages deliver encouragement, coping strategies, and emotional grounding. Through Sinch SimpleTexting, women can reach out in moments of need and receive trauma-informed support, while the Today’s Sober Women team responds with timely reassurance and connections to local resources when additional support is needed. This secure, two-way engagement enables meaningful, human-centered conversations at scale, and has helped identify women in crisis and connect them with essential services such as housing, food assistance, and local recovery support, especially during high-impact periods like the holidays when connection and support are critical.
For more information visit www.sinch.com 
CONTACT:
For more information please contact:
Janet Lennon, Director of PR & Communications
[email protected] | Mobile: 1.206.914.6175
This information was brought to you by Cision http://news.cision.com
View original content:https://www.prnewswire.com/news-releases/sinch-helps-non-profit-todays-sober-women-with-timely-connection-and-support-during-the-holiday-season-302645983.html
SOURCE Sinch AB
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