According to our latest market study, titled "A2P SMS and CPaaS Market Forecast to 2028 – COVID-19 Impact and Global Analysis – by Component, Channel, Enterprise Size, and Industry," the market is projected to grow from US$ 71.07 billion in 2022 to US$ 101.77 billion by 2028; it is estimated to grow at a CAGR of 6.2% from 2022 to 2028. Increased internet usage, increased reliance on cutting-edge APIs, increased adoption of rich communication services (RCS), and widespread use of OTT messaging platforms by businesses across the nations are expected to contribute to the growth of the A2P SMS and CPaaS market. With more individuals utilizing smartphones, text messaging has become a popular form of communication. It is possible to improve such an experience for clients by implementing RCS solutions. The subscriber base is growing due to new technological developments such as long-term voice-over evolution. Hence, businesses are using RCS solutions for digital product marketing to reach a wide audience. The CaaS industry is expected to be driven, in addition to the advantages of individual messaging, by businesses using rich communication services for Application to Person (A2P) messaging. Companies are investing more money in SMS marketing to quickly reach a large client base. SMSs have the highest Click Through Rate (CT) of any marketing medium and a broad audience. The RCS corporate messaging platform is being created to take the role of the current A2P messaging systems, hence promoting the adoption of rich communication services worldwide.
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A2P SMS and CPaaS Market report is comprised with in-depth analysis of the global industry which aims to deliver comprehensive market intelligence study associated with major market components. The report focuses on incorporating vital statistical data and informative insights in relevance with aspects such as market overview, market segmentation, competitive intelligence, key player’s performance evaluation, market estimation and forecast. The study entails detailed description in relation with each segment of the industry covered in the report while discussing aspects such as growth rate, revenue, recent development, performance in past, expected flourishing factors and more.
Global A2P SMS and CPaaS Market: Report Segmentation
Global Analysis By Component (Solution and Services), Channel [Message (Chat Apps and SMS), Voice, Email, Webpush, and Others], Enterprise Size (SMEs and Large Enterprises), and Industry (IT & Telecom, BFSI, Retail & E-commerce, Healthcare, and Others)
Top Key players of A2P SMS and CPaaS Market Include:
1.8X8 Inc.
2.Avaya Inc.
3.Cisco Systems
4.Intelepeer Cloud Communications
5.Messagebird B.V.
6.Plivo Inc.
7.Twilio Inc.
8.Vonage Holdings Corp.
9.Voximplant (Zingaya, Inc.)
10.Wazo Communication Inc.
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Global A2P SMS and CPaaS Market: Regional Segmentation
For a deeper understanding, the research report includes geographical segmentation of the global A2P SMS and CPaaS market. It provides an evaluation of the volatility of the political scenarios and amends likely to be made to the regulatory structures. This assessment gives an accurate analysis of the regional-wise growth of the global A2P SMS and CPaaS market.
•North America (United States, Mexico, Canada)
•Europe (Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe)
•Asia-Pacific (China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific)
•Middle East and Africa (Saudi Arabia, U.A.E, Israel, Egypt, South Africa, Rest of Middle East and Africa)
Global A2P SMS and CPaaS Market: Research Methodology
The research methodologies used by the analysts play an integral role in the way the publication has been collated. Analysts have used primary and secondary research methodologies to create a comprehensive analysis. For an accurate and precise analysis of the global A2P SMS and CPaaS market, analysts have bottom-up and top-down approaches.
Global A2P SMS and CPaaS Market: Competitive Rivalry
The research report includes an analysis of the competitive landscape present in the global A2P SMS and CPaaS market. It includes an assessment of the existing and upcoming trends that players can invest in. Furthermore, it also includes an evaluation of the financial outlooks of the players and explains the nature of the competition.
Report Abstract
•The report covers the forecast and analysis for the A2P SMS and CPaaS Market on a global and regional level.
•The report includes the positive and the negative factors that are influencing the growth of the market.
•The revenue generated by the prominent industry players has been analyzed in the report.
•The market numbers have been calculated using top-down and the bottom-up approaches.
•The A2P SMS and CPaaS Market has been analyzed using S.T.E.E.P.L.E. Analysis (Social, Technological, Environmental, Economical, Political, Legal, Ethical) .
•The market is segmented on the basis of A2P SMS and CPaaS Market type, software type, service type, solution type, and application type, which in turn is bifurcated on a regional level as well.
•All the segments have been evaluated based on the present and the future trends.
•The report deals with in-depth quantitative and qualitative analyses of the A2P SMS and CPaaS Market.
•The report includes the detailed company profiles of the prominent market players.
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Strategic Points Covered in TOC:
Chapter 1: Introduction, market driving force product scope, market risk, market overview, and market opportunities of the global A2P SMS and CPaaS market.
Chapter 2: Evaluating the leading manufacturers of the global A2P SMS and CPaaS market which consists of its revenue, sales, and price of the products.
Chapter 3: Displaying the competitive nature among key manufacturers, with market share, revenue, and sales.
Chapter 4: Presenting global A2P SMS and CPaaS market by regions, market share and with revenue and sales for the projected period.
Chapter 5, 6, 7, 8 and 9: To evaluate the market by segments, by countries and by manufacturers with revenue share and sales by key countries in these various regions.
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